392 Site Visits. ₹48L Managed.
One Consultant. Here's How.
How it started
The CEO reached out for a 3-hour digital marketing session. By the end of that conversation, it was clear there was a much bigger opportunity. I came on as their Digital Consultant in October 2025 — and have been their full-stack digital backbone since.
About the client
Shanoor Homes is a 16-year-old premium real estate brand in Trivandrum — apartments, villas, and luxury homes across Kazhakkoottam, Karyavattom, Sreekariyam, and Bypass Road. Multiple ongoing projects ranging from ₹50L–₹2Cr+. ISO certified. RERA registered. GCC & NRI buyer base. Several projects already sold out.
What I inherited
A cluttered Google Ads account from a previous agency — mixed objectives, broken conversion tracking, no coherent buyer journey. Meta campaigns running but unstructured. G-Suite still controlled by the old agency. No in-house digital ownership.
What I did
- Full Google Ads audit & restructure without stopping live campaigns
- Cleaned all conversion tracking & tag setup
- Built segmented buyer journeys — first-time buyers, GCC/NRI, upgrade buyers
- Designed landing page strategy per buyer segment
- Introduced Performance Max alongside Search campaigns
- Guided and executed organic content strategy
- Recovered G-Suite account from previous agency
- Interviewed candidates & hired right in-house digital talent
Results
Google Ads · Search Campaigns
Meta Ads · Dec 2025 – Apr 2026
Total leads
2,843
+33% monthly avg
Site visits booked
392
In 5 months
Cost per lead
₹442
Scaled to GCC/UAE
Total ad spend managed
₹48L+
Google + Meta
Best Month · January 2026